What to know about the difference between free and paid Squarespace templates (and how to know which is best for your website!)—plus, my favorite sources of beautiful + professional Squarespace templates.
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Why it’s a great idea to include an SEO-rich “blog signature” in your blog posts, and the best (easiest to create and update!) way to do that in Squarespace.
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Tips for finding your voice as you write content for your website and blog—and how to know if it’s best to write from “me” or “we.”
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Why it’s important to review and update old blog posts, and what specifically to look for and enhance as you do that.
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Why most Squarespace templates don’t include a sidebar, plus two ways to add a sidebar to your Squarespace blog.
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Simple ways to set up your Squarespace website and blog to improve your SEO (search engine optimization) and rank higher in search engine results.
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The benefits of having a blog signature in each of your blog posts, plus how to add a blog signature to your website and the recommend info + elements to include in it.
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The benefits of using a blog post template to structure and streamline blog posts, boost SEO and connect readers to other relevant content on your website—plus, how to create (and what to include in!) your own blog post template.
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Why it’s a good idea to customize your blog archive page, and how to use summary blocks to set up a searchable blog archive on Squarespace.
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The most important website analytics to monitor and understand to create content your audience loves, improve your SEO, grow your website traffic and grow your business!
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How to set up a food blog recipe index on a Squarespace website, plus other food blogging tips and tricks, including creating searchable recipe archives.
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Practical tips for mobile responsive web design, including how to increase page loading speed, improve mobile user experience, boost SEO, and ensure your website is mobile-friendly.
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The key differences between Squarespace’s pricing plans (personal, business and commerce), and how to choose the best one for your website’s needs.
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The little details I recommend every business owner customize on your DIY Squarespace website, to add to your website’s professionalism, functionality, branding and SEO.
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How to create and manage a content calendar to organize your blog content, plan your blog posts and promotions, and grow your website traffic and audience!
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All about the business benefits of blogging, and how having a blog on your website can help to improve your website’s SEO, grow your audience, enhance your brand and support your business goals!
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My favorite (tried and true!) business tools I actually use in Squarespace web design, marketing and business operations.
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The most common website mistakes (“oopsies” or omissions) that can hurt your business’ brand image, sales and conversion rates—plus, how to avoid them (or fix them if you’ve got them!).
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Why Pinterest is my favorite strategy for growing website traffic, plus tips and tools for building an effective Pinterest content marketing presence to grow your brand and audience.
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The best, most cost-effective strategies to promote your blog content to grow your audience, business and brand.
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